Entertainment Entrepreneurship as a Strategy for ArtisticPreneurs
It’s no secret that many celebrity ArtisticPreneurs use Entertainment Entrepreneurship. Some use Entertainment Entrepreneurship to facilitate their careers and others have side businesses. We’re going to detail some of our favorite ArtisticPreneurs including Tyler Perry, Reese Witherspoon, The Olsen Twins and Billy Corgan
First let’s take a look at ArtisticPreneur Tyler Perry. He’s someone who has used Entertainment Entrepreneurship techniques to facilitate his career as an actor and multifaceted entertainment professional.
Here’s what was said about Tyler Perry as seen in Inc.com:
“The actor is famously known for creating (and starring as) the Madea character. Perry has brought in more than $650 million through the comedy franchise so far. He launched Tyler Perry Studios in 2005.”
“In 2010, the Oscar award–winning actress paired with Australian producer Bruna Papandrea to create the production company Pacific Standard. The mega hit Gone Girl was the first film produced by the company. Later, they released Wild, another hit starring Witherspoon herself. The company aims to buy the rights to novels with empowering roles for women.”
Mary-Kate and Ashley Olsen
And of course it’s important to mention the ArtisticPreneur duo the Olsen Twins of “Full House” fame. Let’s take a look at Mary-Kate and Ashley Olsen as seen in BusinessInsider.com:
“They currently preside over Dualstar Entertainment, a retail group established in their names in 1993, which now sells around $1 billion in merchandise (from clothes to accessories to cosmetics) each year, mainly through Wal-Mart. The pair has also branched out into couture fashion with their own label, The Row.”
“Billy Corgan is a man of many talents. The Smashing Pumpkins frontman owns a tea shop in Highland Park, IL, and is a senior producer of TNA Wrestling.”
So there you have it, Entertainment Entrepreneurship details on ArtisticPreneurs Tyler Perry, Reese Witherspoon, The Olsen Twins and Billy Corgan all of whom are talented in both the arts and business.