We love the old recruiting concept of Uncle Sam letting you know that he wants YOU. Well, we also want YOU, the Entertainment Entrepreneur, because today we are going to look at the question: “How do you promote yourself?” How are you keeping your Entertainment Entrepreneurship business afloat? Are you able to describe your business in the time it takes to ride an elevator with someone?
When you’re involved in Entertainment Entrepreneurship it is sometimes challenging to describe what you do, let alone have a brief speech you can give. But if you haven’t already figured out how to convey your mission quickly, then it is recommended you do so. This is because if you can get across your company and activities swiftly, you are more likely to convert someone you’re speaking with into being a client, customer or fan.
Here’s an example of an elevator pitch from one of our founders. It changes a little bit each time he gives it, but the basics are always there:
“Hi. I’m a website marketing guy therefore you can reach me at WebsiteMarketingGuy.com. I have a company called USAcreate. We create online marketing for you that is made in the USA. What differentiates us from other marketing companies is that we specialize in serving those who have businesses and careers in the mind/body/spirit realm. And for this we created a special website at MarketYourJourney.com because we believe that your story is your most powerful marketing tool. What is your story?”
So there you have it. A basic template you can use to create s synopsis of your own Entertainment Entrepreneurship identity. So what is your story? We and Uncle Sam want to know!